A college essay
Wednesday, August 26, 2020
Women Rights in Islam – Modernizing or Outdated?
Ladies Rights in Islam â⬠Modernizing or Outdated? Definition According to the Oxford word reference, ââ¬ËWomenââ¬â¢s Rights are the rights that advance a place of social and legitimate correspondence, of ladies to men. As per the Oxford word reference, ââ¬Ëthey are the rights, guaranteed for the ladies, equivalent to those of men, as respects to testimonial that option to cast a ballot, as respects to property, and so on. ââ¬ËModernizing as per the Oxford word reference implies, ââ¬Ëto make present day, to adjust to current needs or propensities And as indicated by the Websterââ¬â¢s word reference it implies ââ¬Ëto make current, or to give another character or appearance â⬠e. . , to modernize ones thoughts to put it plainly, modernizing is a procedure of refreshing or deciding on the advancement of the current status itself â⬠It isn't simply the current present day status. Would we be able to modernize ourselves, to ace our issues, and to understand a nother lifestyle, for the entire human race? I am not worried about the cutting edge thoughts, the ends and the all out articulations made by researchers and unpracticed easy chair specialists, as how a real existence ought to be lived by a lady. I am going to put together my decisions and contemplations with respect to truth, which can be demonstrated by understanding. Experience and fair-minded authentic all encompassing examination, are the certain test, between the gold of truth, and the sparkle of hypothesis. We need to check our speculation against the real world, in any case numerous multiple times, our psychological procedure will go off to some far away place â⬠Indeed the extraordinary cerebrums of one time, accepted that the world was level. Ladies Rights in the West If we concur with the ââ¬ËWomenââ¬â¢s rights in Islam as depicted by the Western media, you have no alternative, however to concur that the ââ¬ËWomenââ¬â¢s rights in Islam are obsolete. The Western talk of womenââ¬â¢s freedom is really a hidden type of abuse of her body, hardship of her respect and corruption of her spirit. The Western culture which discusses updating the status of ladies in Islam, have really diminished her status to courtesans, to fancy women, to society butterflies, which are insignificant devices in the possession of sex advertisers and joy searchers, which are camouflaged behind the vivid screen of craftsmanship and culture. Ladies Rights in Islam Islamââ¬â¢s radical progressive help, gave ladies their due right and status n the times of obliviousness 1,400 years prior. Islamââ¬â¢s objective was and keeps on being, to modernize our reasoning, our living, our seeing, our hearing, our inclination and taking a stab at the womenââ¬â¢s upliftment and liberation in the general public. Before I abide further with the theme, I might want you to make note of a couple of focuses. â⬠¢Approximately one fifth of the worldââ¬â¢s populace c omprises of Muslims. There are diverse Muslim social orders â⬠Some might be near Islam, some might be far away from Islam. The ââ¬ËWomenââ¬â¢s rights in Islam should decide as indicated by the legitimate sources, and not what singular Muslims do, or what the Muslim society does. â⬠¢The bona fide wellsprings of Islam are the Qurââ¬â¢an, which is the expression of God, and the valid Sunnah, and the customs of our adored Prophet (harmony arrive). â⬠¢Qurââ¬â¢an will never negate itself, nor will the credible Hadith repudiate itself neither will these two real sources, negate one another. â⬠¢Sometimes the researchers contrast, and numerous multiple times, these distinctions can be evacuated by breaking down the Qurââ¬â¢an all in all, and not simply by citing one specific Verse. In such a case that one specific refrain of the Qurââ¬â¢an is vague numerous multiple times the appropriate response is given elsewhere in the Qurââ¬â¢an â⬠Some individuals quote one source and disregard the various sources. â⬠¢It is the obligation of each Muslim, male or female, to look for the delight of God, and to go about as His trustee on this world, and not to attempt to pick up acclaim or fulfill oneââ¬â¢s own sense of self. Islam puts stock in balance of people Equality doesn't mean ââ¬Ëidenticality In Islam, the job of a man and lady is complimentary, it isn't clashing. It is that of an association, it isn't opposing, in order to take a stab at matchless quality. Where ââ¬ËWomenââ¬â¢s rights in Islam is concerned, I have partitioned it into 6 general classes. Six Categories of Women Rights in Islam The first are ââ¬Ëthe Spiritual rights second are ââ¬Ëthe Economical rights third are ââ¬Ëthe Social rights fourth are ââ¬Ëthe Educational rights fifth are ââ¬Ëthe Legal rights and last are ââ¬Ëthe Political rights. Sex isn't the Criteria to Enter Paradise: The best misinterpretation that the West has about Islam, is that they think ââ¬ËParadise in Islam, is just implied for the male â⬠it isn't intended for the female This misguided judgment can be expelled by citing from Surah Nisa, Ch. No. , Verse No 124, which says, ââ¬ËIf any of you carry out things of honorableness, regardless of whether it be male or a female and has confidence, they will most likely enter Paradise and not the least unfairness will be done to them. A comparable thing is rehashed in Surah Nahl, Ch. 16, Verse No. 97 which says ââ¬ËIf any of you perform great deeds, be it a man or a lady and is an adherent, We will give you great life and We should compensate you for all your acts of kindness. Because in Islam, sex isn't the models to enter Paradise, will you call such rights in Islam as modernizing or obsolete? A. Otherworldly Rights of Women in Islam Another misinterpretation is that, which the Western media has, that, ââ¬ËThe lady has no spirit. Truth be told, it was in the seventeenth century, when the Council of astute men, when they assembled at Rome, and they collectively concurred that the lady had no spirit. In Islam, man and lady have a similar profound nature. It is referenced in Quran, Ch. 4, Verse No. 1, which says that, ââ¬ËO mankind respect your Guardian Lord, who has made you from a solitary individual and made like nature his mate. A comparable thing is referenced in Surah Nahl, Ch. 16, Verse No. 72, which says that, ââ¬ËWe have made for you sidekicks and mates of your own inclination. In Surah Al-Shura, Ch. 42, Verse No. 11, it says, ââ¬ËHe is the person who has made the sky and the earth and has made for you matches from among yourselves. Because the profound idea of a man and lady is the equivalent in Islam, will you call such rights in Islam, as modernizing or obsolete? The Qurââ¬â¢an plainly makes reference to that, ââ¬ËGod has inhaled to some degree His soul into the individuals. On the off chance that you read Surah Hijr, Ch. 15, Verse No. 29, it says, ââ¬ËWhen I have designed you in due extent and have inhaled into you something of my soul, fall you down in deference. A comparative thing is rehashed in the Qurââ¬â¢an, in Surah Sajdah, Ch. 2, Verse No. 9, which says, ââ¬ËThen He molded him and inhaled into him of His Spiritâ⬠¦ Here, when God alludes to as ââ¬ËSomething of My Spirit, is inhaled into the individuals? E-it doesn't mean, a kind of manifestation or a pantheistic structure. It implies that Allah has given to each individua l something of His otherworldly Nature, and the Knowledge of God Almighty, and coming nearer towards Him. Here it alludes to both Adam and Eve (may harmony arrive) â⬠Both were inhaled something of God's Spirit. Again we read in the Qurââ¬â¢an, that Allah has delegated the person as His vicegerent, s His trustee, as is referenced in Surah Isra, Ch. 17, Verse No. 70, which says, ââ¬ËWe have regarded the offspring of Adam and presented on them uncommon favors? E Note, here all the offspring of Adam have been respected, male just as female. There are some Religious sacred writings, for instance the Bible, which accuses Eve for the destruction of mankind. Indeed on the off chance that you read the Qurââ¬â¢an in Surah Araf, Ch. 7, Verse No. 19 to 27, Adam and Eve (may harmony arrive both) are tended to, in excess of twelve of times. Both resisted God, both requested pardoning, both atoned, and both were excused. In the Bible, on the off chance that you read Genesis, Ch. 3, just Eve is considered mindful (May harmony arrive) for the defeat of mankind. Also, as indicated by the convention of ââ¬ËOriginal Sin? E due to Eve (may harmony arrive) the entire of mankind is conceived in transgression. Does Pregnancy Uplift the Women or Degrade? In the event that you read the Bible in Genesis, Ch. 3, Verse No. 16, it says that, ââ¬ËTo the lady He (God) stated, ââ¬Å"I will significantly increase your torment in childbearing; in torment you will deliver kids, yet your craving will be for your better half, and he will lead over you. ââ¬Ë That implies, pregnancy and labor has been said in the Bible to debase the ladies and the work torment is a kind of discipline. Truth be told on the off chance that you read the Qurââ¬â¢an, pregnancy and labor have elevated the ladies. On the off chance that you read Surah Nisa, Ch. 4, Verse No. 1, it says, ââ¬ËRespect the belly that drag you Its referen ced in Surah Luqman, Ch. 31, Verse No. 14, it says, ââ¬ËWe have ordered on the person to be thoughtful to the guardians, in travail upon travail did their mom bore them and in years twain was their weaning. A comparative thing is referenced in Surah Ahqaf, Ch. 46, Verse No. 5, it again rehashes, which says, ââ¬ËWe have charged on the people to be thoughtful to his folks. To be caring to the guardians â⬠in torment did their mom bore them, and in torment did she give them birth â⬠Pregnancy in the Qurââ¬â¢an has elevated the ladies not corrupted her. Because pregnancy has inspired the ladies in Islam will you call such rights in Islam as modernizing or obsolete? Models in the Sight of God to Judge Male and Female: The main rules for judgment in seeing Allah is ââ¬ËTaqwa ââ¬ËGod awareness or ââ¬Ërighteousness It is referenced in Surah Hujurat, Ch. 49, Verse No. 3 ââ¬ËO mankind, We have made you from a solitary pair of male and female and have partitioned you into countries and clans, so you will perceive each other not that you des
Saturday, August 22, 2020
Life stage
Psychodrama directing and treatment Involves various Important components, which maybe Is the thing that makes the psychodrama approach increasingly fascinating to the individuals who continue creating in their work. (E. G.Erik Erosion's work on life stages and the item connection hypothesis) While in no sense wishing to underestimate the significance of essential tuning in and reacting aptitudes, nor the centrality of a constructive helpful relationship, the continuous experience of working with individuals prompts increasingly more hunger for seeing how and why various characters unction in an unexpected way, why individuals think, feel and act the manner in which they do (Jacobs Michael, 1998). â⬠Consider erasing the above.Our encounters and our general surroundings every day go up against us with the way that impacts have causes. Disintegration's work on the hypothesis of psychosocial phases of improvement and Melanie Kelvin's commitments in the Object Relations Theory will b e focal point of my conversation In the initial segment of this work. Erikson accentuates that character creates in a foreordained request and expand upon past phases of advancement â⬠the epigenetic rule. He holds that the self image effectively creates when it can carefully resolve issues that are socially related.With Klein, the beginning periods of life are extremely key in the idea of the kid's oblivious apparition visit-a-visit its collaboration with the universe of the real world. This period, she holds, shapes the reason for the later improvement of increasingly complex conditions of mental life. Erik Erosion's Theory of Life Stages While Freud puts extraordinary accentuation on the id and its clashing association with the superego, Erikson discusses the self image and its connection with the socio-social condition. Disintegration's model is a blend of ââ¬Å"psychosocialâ⬠and ââ¬Å"psychosocialâ⬠elements.There can now and again be an endeavor to conquer the human propensity to botch what can be submitted to built up procedures for the genuine idea of things. â⬠Consider erasing. As he would see it, recuperating consistently requires an all encompassing disposition that doesn't contend with built up factors yet to endeavor to Include them In a more extensive setting of some edifying quality. (Erikson Erik, Erosion's authentic encounters Influenced his presumption that ââ¬Å"a person's presence depends at each second on three fundamental and reciprocal processesâ⬠(Erikson, 1997).These procedures are: The natural procedure â⬠the utilitarian network of the efferent organs that comprise the human body (soma). The mystic procedure â⬠the capacity of the mind which Is liable for the Individual's involvement with the type of the self image combination (mind) and, The public procedure â⬠which is about the social association of the relationship of people (ethos). There is an orchestra among these procedures that realize all encompassing human occasion. Subsequently, any type of disappointment or the disconnection of any one piece of the three procedures brings about substantial tension.In perspective on the vitality this Interdependence â⬠the living beings guideline, Erikson keeps up that the procedure Is Inevitable establishing of the In his portrayal, epigenetic alludes to the likelihood that all development and advancement follow undifferentiated from designs. In the epigenetic grouping of improvement, every organ has its season of root. (Erikson, 1997) According the epigenetic rule, we create through a foreordained unfurling of character, which happens in eight phases. This rule stresses the significance of every organ growing appropriately at the fitting stage.He composes that (Erikson, 1997) ââ¬Å"If the organ misses its season of power, it isn't just destined as a substance, it imperils simultaneously the gap chain of command of organs, ââ¬Å"Not just does the capture of a quickly sproutin g part will in general stifle its improvement incidentally, yet the untimely loss of matchless quality to some different renders it outlandish for the smothered part to come back again into strength with the goal that it is forever changed. â⬠Improper advancement offers ascend to unfavorable circumstances. For example, it could compel a kid into adulthood.One thought that brings to mind here is the occasionally misapplication of the idea of ââ¬Å"responsible personâ⬠in certain social orders. Youngsters are latently or effectively compelled to take up extraordinary obligations which, given their degree f experience and development, are not befitting of their age. Along these lines, the normal procedure of mystic advancement is shortened. The conceivable result of such a defaced procedure, ailing in the correct help or experience, is maladaptive personal conduct standards or threatening behaviors.In a typical physical and passionate turn of events, the individual is confr onted with undertakings that create in them a trust-question method of identifying with their condition. Erikson contends that a decent type of learning lays on how, state the trust-question components are overseen by the inner self. He holds that (Erikson, 1997), ââ¬Å"How, after birth, the developing life form keeps on unfurling, by developing energetically and by building up a recommended arrangement of physical, psychological, and social limits all that is depicted in the writing of kid improvement â⬠¦ If appropriately guided, can be trusted to fit in with the epigenetic laws of advancement as they presently make a progression of possibilities for critical communication with a developing number of people and with the mores that administer themâ⬠. Henceforth, the individual has the possibility of becoming mentally more grounded to the extent that they are given the proper help at each phase of advancement by the key people. Disintegration's psychosocial hypothesis think s about the effect of outside elements, similar to guardians and the general public, has on character advancement from adolescence to adulthood.Every individual must go through a progression of eight interrelated stages over the whole life cycle. 1. Early stages: 0-year and a half Old/Trust versus Mistrust. The perfect measure of taking care of and care is practically the determinant factor at this stage. Erikson stresses that if the baby is all around took care of and thought about, it will build up a solid harmony among trust and question. This anyway rejects over-guilty pleasure question. Then again, newborn children who grow up to trust are increasingly ready to expectation and eve confidence that ââ¬Ëthings will by and large be alright'. 2. Solid â⬠Anal: year and a half unfulfilled obligations: Autonomy v Shame.At this stage, a feeling of freedom of thought, essential certainty to think and represent oneself starts to produce. During this stage the very much thought abou t youngster makes certain of himself and senses of confidence himself in a positive light as against pulling back into himself in disgrace. At this stage, disobedience, temper, fits, and willfulness can likewise show up. At this period, youngsters will in general be powerless. Other than being covered in disgrace, they are additionally affected upon by low confidence on the off chance that they become mindful of their failure to gain proficiency with specific abilities. Locomotors: 3-6 Years â⬠Initiative versus Guilt. At this stage the kid builds up an awareness of other's expectations which expands their capacity to utilize their drive. During this stage they experience the longing to duplicate the grown-ups around them and step up in making play openings. They additionally begin to investigate their general surroundings, asking the ââ¬Å"why-questionsâ⬠. Blame and feeling of mediocrity come about because of being advised or when there is a conviction that something isn't right or prone to pull in dissatisfaction. At this stage the relationship with the family is extremely huge. 4.Latency: 6-12 Years â⬠Industry versus Inferiority. Here, the kid builds up the ability of learning social aptitudes that the general public expects of them. There is a powerful urge to get various new abilities and to secure information, which encourages them to grow innovatively. On the off chance that in any capacity whatsoever there is stagnation, the kid may encounter sentiments of insufficiency and inadequacy among their companions. They can have significant issues regarding skill and confidence. Here competency is the uprightness to find some kind of harmony. 5. Youth: 12-18 Years-Identity versus Role Confusion.In youthfulness, some type of contention between attempting to have a place with a specific gathering, being acknowledged ND avowed by the gathering, exists in youngsters, in the midst of the longing to likewise become people. This in itself is a major pro blem for them. It is generally in the early piece of this phase pubic awareness sets in. 6. Youthful Adult: 19-30 Years: Intimacy versus Isolation. Youthful adulthood is the center phase of youthfulness and the worry at this phase of advancement bases on issues of freedom from parental impact, and moving towards self-sufficiency and self-direction.There is additionally the craving for monetary autonomy. Henceforth, so as to diagram a lifelong way, endeavoring to benefit as much as possible from destitute in the most ideal manner. 7. Center Adult 30-65 Years: Generatively versus Stagnation. The grown-up individual worry at this stage is to set out on ventures that will outlive him; leaving inheritances could be having youngsters or building up ventures that will profit others in the general public. It tends to transform the plan of undertakings on the planet. Just, it is to improve our general surroundings by effectively thinking about others as per one's capability.Generative emotio ns stand out from those of stagnation in that in the last mentioned, the individual consider themselves inefficient and uninvolved on the planet round them. Stagnation brings out sentiments of disengage with their condition and inability to improve their life or the general public in which the live. In this manner, it is a phase whereby to discover a feeling of direction and character educates each experimentation that the grown-up leaves on. In entirety, it is an enduring mental self portrait making courageous stage throughout everyday life and somehow or another, linkable with the main stage. 8. Development/Late Adulthood 65-Death: Ego Integrity versus Despair.This is the phase of stock taking of how one carried on with their life. It is a mo
Friday, August 21, 2020
The Link Between Migraines and Panic Attacks
The Link Between Migraines and Panic Attacks Panic Disorder Related Conditions Print The Link Between Migraines and Panic Attacks By Katharina Star, PhD facebook linkedin Katharina Star, PhD, is an expert on anxiety and panic disorder. Dr. Star is a professional counselor, and she is trained in creative art therapies and mindfulness. Learn about our editorial policy Katharina Star, PhD Medically reviewed by Medically reviewed by Steven Gans, MD on August 05, 2016 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on July 13, 2019 baona / Getty Images More in Panic Disorder Related Conditions Symptoms Diagnosis Treatment Coping Headaches are often described as pain or discomfort in the head, face, and neck. The pain caused by headaches often varies for different people. Some people report feeling severe discomfort in the lower neck, others may complain about pain in the eyes, and some may feel the headache all throughout their head. Regardless of how the pain is experienced, frequent headaches can really interfere with your life. Depending on symptoms and severity, most headaches can be categorized into two main types: tension headaches or migraines. Tension Headache The most common type of headache Muscle tightening of the head, neck, and shoulders Pain felt throughout the head Migraine Headache Severe headache pain felt throughout the head Discomfort on one side of the head and pressure behind one or both eyes Sensitive to smells, noises, and light Nausea and vomiting Migraines may occur with an aura, which are symptoms or signs that are indicative of an impending migraine. For example, a person may have blurred vision, eyestrain, or visual disturbances shortly before a migraine headache occurs. Symptoms and Complications of a Migraine Attack Headaches and Panic Disorder Most people experience headaches from time to time. However, research has shown that people diagnosed with panic disorder and other anxiety disorders are more likely to experience frequent headaches than the general population. Many people with panic disorder will experience a headache right after having a panic attack. Those with panic disorder have been found to suffer from more severe headaches and migraines. Research has also indicated that there are certain risk factors that influence the occurrence of panic disorder and headaches. For instance, the incidences of headaches and migraines have been found to be even higher among female panic disorder suffers. Those who have a co-occurring diagnosis of agoraphobia and/or depression also experience more frequent headaches and migraines. How to Handle Headaches and Panic Disorder What You Can Do If you are experiencing a lot of headaches or migraines in addition to your panic disorder symptoms, discuss these issues with your doctor. Your doctor will be able to rule out any potentially serious medical conditions that may be contributing to your headaches. Treatment options for panic disorder and the co-occurring headaches may also be available. Some medications that are prescribed for panic disorder have been shown to effectively treat co-occurring headaches. On the other hand, your medication may actually be contributing to your headaches. Your doctor may need to determine if your medication for panic disorder is actually causing your headaches. Additionally, your doctor will create a treatment plan to help you manage both your headaches and panic disorder symptoms. Headaches and migraines are a common issue among panic disorder suffers. Fortunately, your doctor will be able to help you treat and manage both conditions. The 7 Best Online Anxiety Support Groups
Sunday, May 24, 2020
Application Of Self Reflection And Self Evaluation
Professional Progress The purpose of this assignment is to go through a process of self-reflection and self-evaluation to discover the scope of personal and professional development, while enrolled in an undergraduate nursing program. This paper looks at my accomplishment of meeting all eight behaviors that are specific outcomes of the nursing program including: critical thinking, nursing practice, communication, teaching, research, leadership, professionalism, and culture. These accomplishments, over the course of my undergraduate career, will be proven using previous completed clinical logs that span sophomore, junior, and senior year in the nursing program. Critical Thinking Sophomore Year During sophomore year, this was the beginning of my critical thinking in the clinical setting. This first year, pre-clinical was a time spent gathering patient information and assessment data to create a basic care plan specific to the designated patient. After the care plan was made, I listed nursing interventions, expected outcomes and goals in relation to each patient. These basic care plans were then changed, after having patient interaction, and made more detailed to the patient and the data I gathered during the actual clinical. To help me prioritize my patientââ¬â¢s care, I used Maslowââ¬â¢s Hierarchy of needs, and nursing theorists were then use to help guide the care I gave. An example of this is from my fundamentals clinical, where I had a 58 year old male patient with an infectionShow MoreRelatedCritical Thinking And Core Self Reflective Learning1424 Words à |à 6 PagesThinking and Core Self Reflective Learning: A Personalised Perspective Bradley Graham ABSTRACT The application of critical thinking and self-evaluation is limitless as it can be applied to everything simply by answering the following questions: What did I do? How did I do it? How could I do it better? And what would I do differently in the future to improve? Because of this critical thinking and self-reflective learning is essential in the development of an individuals self and skills. ThinkingRead MoreEssay about Early Childhood Education Field1117 Words à |à 5 Pagesperformance prospects in society. This essay will focus on the development of effective professional practice among ECEs. The paper will critically evaluate the importance of developing professional practice among ECEs, how it is developed and the application in ECEââ¬â¢s practice. The essay will highlight how professional practice and core beliefs of ECEs are shaped by factors such as professional and personal identity, beliefs and values and regulatory documents and bodies. Development of ProfessionalRead MoreReflection On Simkin Et Al899 Words à |à 4 PagesCOMM 105-003 Assignment #1 ââ¬â Reflection on Simkin et al.ââ¬â¢s Study For more than the past 30 years, study after study has indicated that graduating university students in America greatly lack the necessary writing skills to flourish in the workplace. In their 2012 paper ââ¬Å"Student perceptions of their writing skills,â⬠Simkin et al. outlined a variety of possible explanations for these troubling findings. They, however, chose to explore two of the many possible reasons for this rising writing problem:Read MoreThe New Parent Corporation Is A Multi National Multi Billion Dollar Leader960 Words à |à 4 Pagesleagues. The new parent corporation is a multi-national multi-billion dollar leader in our markets. During the transition there were a lot of changes, including a new manager, a broader business focus and the introduction of the ââ¬Å"dreadedâ⬠annual self evaluation. 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This is supported by Brookfield, he says that Critically reflective teaching happens when we identify and scrutinise the assumptions that undergirdRead MoreGraduation Speech : The Elementary Level Essay1653 Words à |à 7 Pagesgap, and solves this ever pressing dilemma, as students can not only use technology to master key content, but also develop twenty-first century ââ¬Å"commencement and careerâ⬠readiness by being well versed in cross-curricular STEM, and technological application. Subsequently, technology integration allows students to develop necessary real world skills by applying technological concepts in a work specific competency. As a re sult, it is my goal that teachers will use technology tools to insure that students
Thursday, May 14, 2020
Aldous Huxley s Brave New World - 966 Words
Huxley uses contrast to reveal distinctive features of a character. In his novel, Brave New World, Helmholtz Watson is one of the characters who are involved with the use of contrast. Helmholtz is an Alpha Plus lecturer at the College of Emotional Engineering who is friends with Bernard Marx and shares a unique bond with John over Shakespeare. He is physically different from Bernard; he and John are culturally different and share different opinions; and he has psychological and personality differences with Bernard. Firstly, Helmholtz is described as being ââ¬Å"every centimetre an alpha plusâ⬠(Huxley 44). He is a well-built man, extremely attractive, intelligent, and creative. He looks like the perfect Alpha Plus, while Bernard looks like the complete opposite of one. Throughout the Society rumours are spread about Bernard being exposed to alcohol during decanting which resulted in his poor physical appearance. He stands eight meters shorter of all the others, including Helmholtz, who is tall, and Bernard is very slim and unattractive. Bernard states ââ¬Å"I am I, and wish I wasnââ¬â¢tâ⬠(Huxley 43) so itââ¬â¢s clear that he does not like the way he looks. This is one of the ways Bernard separates himself from the rest of the Society but Helmholtz on the other hand, does not care about the way he looks- he just dislikes how shallow the Society is. Although Helmholtz still recognizes himself as an individual. Also, since Helmholtz is fully aware of his physical beauty, he con tains feelings ofShow MoreRelatedAldous Huxley s Brave New World1334 Words à |à 6 Pageso read Aldous Huxleyââ¬â¢s Brave New World is to understand the fear for the future during the 1930ââ¬â¢s. Widely considered ahead of its time, Brave New World is one of the most influential novels regarding the destructive outcome of genetic and public manipulation through regime control. The story contrasts two worlds: the traditional world where the ââ¬Å"savagesâ⬠reside and the new World State: a negative utopia where unrestrained sexual freedom, reproductive technology, and mind numbing drugs run rampantRead MoreAldous Huxley s Brave New World1329 Words à |à 6 PagesIn Aldous Huxley, Brave New World, life is peaceful without any rebellion from its citizens. The society is called ââ¬ËThe World Stateââ¬â¢, where scientist can finally produce eggs, without women getting pregnant. As a result, there is no such thing as a ââ¬Å"familyâ⬠, and the word ââ¬ËMothe rââ¬â¢ and ââ¬ËFatherââ¬â¢ are consider as obscene. ââ¬Å". . . the loathsomeness and moral obliquity of childbearing ââ¬âââ¬â merely gross, a scatological rather than a pornographic improprietyâ⬠(Huxley 159). They use the Bokanovsky Process, inRead MoreAldous Huxley s Brave New World1080 Words à |à 5 PagesComplete Controlâ⬠Today, one s perceptions of happiness are more often than not associated with material achievements, advancements, or perhaps, love. In Brave New World, however, happiness is based upon the pursuit of stability and emotional equilibrium Aldous Huxley s dystopian novel, Brave New World serves as a warning of the ominous. Set in London, the totalitarian regime instills the motto of stability, community, [and] identity(Huxley.1.1) in its citizens. Huxley s dystopia attempts to findRead MoreAldous Huxley s Brave New World Essay1800 Words à |à 8 PagesAccording to Websterââ¬â¢s New World Dictionary, bravery is ââ¬Å"possessing or exhibiting courage or courageous enduranceâ⬠(Agnes 178). Oftentimes, people are commended for acts of bravery they complete in the heat of a moment or overcoming a life-changing obstacle. Rarely one is commended for simply living a brave life, facing challenges they do not even understand. The characters in the Aldous Huxleyââ¬â¢s Brave New Wor ld live a peculiar lifestyle demonstrating bravery for just breathing. Although Huxleyââ¬â¢sRead MoreAldous Huxley s A Brave New World1649 Words à |à 7 PagesAldous Huxley has presented us a compelling story in the 20th-century called a Brave New World. One of the most notable dystopian novels, it calls for a reader to conceptualize a world, in which society and science are synonymous with each other, history had faded far into obscurity, and Henry Ford, the creator of the assembly line, becomes a deity to many uniformed individuals. The book was about how humans are no longer created by the conventional means of mating, rather artificially, throughRead MoreAldous Huxley s Brave New World1904 Words à |à 8 PagesAldous Huxleyââ¬â¢s Brave New World, published in 1932, is a masterpiece of science fiction. His imagined, dystopian state creatively employs facts and theories of science, as well as his very own thinly-veiled commentary on the future of society. His family backg round and social status, in addition to molding Huxley himself and his perspective, no doubt made impact on his writing and contributed to the scientific accuracy of his presentation. However, Huxley certainly qualifies as a social commenterRead MoreAldous Huxley s Brave New World1564 Words à |à 7 Pages Envision a world where everybody is happy, there is no sorrow or suffering, no fear of death, no misery, everything is pleasant, and the government doles out happy pills, known as Soma. Aldous Huxleyââ¬â¢s novel ââ¬Å"Brave New Worldâ⬠describes this world. Is everyone truly happy, and what do the citizens sacrifice in exchange for living in this utopia? Huxley helped shape the modern mind with provocative theories about humankind s destiny, and he was concerned with the possible social and moral implicationsRead MoreAldous Huxley s Brave New World1038 Words à |à 5 PagesAldous Huxley, the author of Brave New World, portrays a World State that has made consumption one of its centerpieces. Economic stability is essential to the effectiveness of the World State. They are brainwashed by advertisements and organizations that make them feel as though they are free. The people within the World State continuously consume because of the conditioning they obtained when they were younger. They are educated that when an object or good is in need of fixing, they must get ridRead MoreAldous Huxley s Brave New World2645 Words à |à 11 PagesTimes: Aldous Huxley was born into a family of renowned scientists in 1894. He lost his mother at age 14, became virtually blind due to illness three years later, and lost his older brother to suicide at age 21. Despite these setbacks, he went back to school after dropping out of Eton and earned a degree in English literature from Oxford. Because of his blindness, he was not able to do the scientific research he had previously wanted to do, and turned to writing. He wrote Brave New World in fourRead MoreAldous Huxley s Brave New World2041 Words à |à 9 Pagesââ¬Å"I wanted to change the world. But I have found that the only thing one can be sure of changing is oneselfâ⬠- Aldous Huxley. Throughout Aldous Huxleyââ¬â¢s life he encountered malicious experiences that changed him drastically. He found out that he was a great writer through the dreadful and exceptional events in his life. In the novel Brave New World, Huxley uses conflict and characterization to illustrate how the adv ancement of technology can potentially cause human destruction and how individual motivation
Wednesday, May 6, 2020
Essay about Karl Marx and Adam Smith Division of Labour
Karl Marx and Adam Smith: Division of Labour A nation is just a vast establishment, where the labour of each, however diverse in character, adds to the wealth of all. Two brilliant people of their time are both respected in their views for creating a near perfect society where everyone is happy. Adam Smith, a respected Scottish political economist philosopher born in 1723, had the goal of perfect liberty for all individuals through the capitalistic approach. While Karl Marx, born in 1818, believed in individual freedom for society and intellectually criticized capitalism giving reasons as to why it was irrational and why it would fail. Adam Smithââ¬â¢s very first sentence claims that, The greatest improvement in the productive powersâ⬠¦show more contentâ⬠¦Division of labour is also credited with the rise of trade between different areas, the rise of capitalism, and increasingly complex manufacturing and industrialization. For Karl Marx, the production portion of Capitali sm signalled great trouble. He believed production in Capitalist society worked in a way that the rich factory owner benefited and the poor factory workers lost. In his manner of reasoning, the Capitalist system was inherently meant to benefit the rich and exploit the poor: ââ¬Å"All the bourgeois economists are aware of is that production can be carried on better under the modern police than on the principle of might makes right. They forget only that this principle is also a legal relation, and that the right of the stronger prevails in their ââ¬Ëconstitutional republicsââ¬â¢ as well, only in another form.â⬠[ii] Marxââ¬â¢s view of society and the world lead him to believe that humans create change in their lives and in their environment through practical activity in the practical world. Smith writes in his ââ¬Å"Wealth of Nationsâ⬠that the division of labour betters society. Things can be produced more quickly by a greater number of labourers specializing in a single skill than by a single worker attempting various tasks. This one worker may not be completely apt at all the components to complete the entire desired product. A larger number of workers that can each be well adapted for a certain part of the whole product would be much moreShow MoreRelatedAdam Smith Division Of Labour Summary1636 Words à |à 7 PagesAdam Smithââ¬â¢s arguments on economic growth are heavily based on the concept of division of labour. The idea of division of labour relates to distinct specialization of the said labour force by breaking down one job into smaller components. Whereby one worker becomes an expert of their field, which is an isolated part of the production process. Throughout the 19th century, Victorian industries grew out of Maximum utilization of division of labour making it easy for employees to focus on their areaRead MoreDivision of Labor1397 Words à |à 6 PagesDivision of Labor Introduction: The phrase ââ¬Å"division of laborâ⬠has many different definitions that can be used in different contexts. The Encyclopedia of Sociology helps explore the many different ways division of labor can be defined, and recognizes that all major sociologists considered this topic to be fundamental in understanding modern society, and how it has came to be. (Borgatta Montgomery and Rhonda 2000). Some of these classical sociological thinkers expressed their own ideas of divisionRead MoreWhat Makes A Nation Wealthy? Essay1668 Words à |à 7 PagesWhat makes a nation wealthy? Answering this basic question may not be as simple as it seems. Because we must first analyze what ââ¬Å"wealthâ⬠is. This essay is going to cover Adam Smith and Karl Marxââ¬â¢s work and their views how the society works and how wealth is created. It is going to highlight the theory of ââ¬Å"Division of labourâ⬠and how it shaped the social relations. Lastly Robert Heilbronerââ¬â¢s concept of â⠬Å"drive for capitalâ⬠will be discussed and how it produces wealth and misery to analyze Sinclairââ¬â¢sRead MoreKarl Marx And Karl Polanyi1668 Words à |à 7 PagesAdam Smith, Karl Marx and Karl Polanyi are writer of capitalism, that have influenced capitalism in different ways to making capitalism what it is today. Adam Smith known as the father of the political economy, developed the concept of the invisible hand; which explains how self-interest and competition in a free market economy, would allow economy prosperity. Another concept Smit developed is division of labour which say that jobs a business should be specialised, instead of one person having toRead MoreThe Capitalist Class And The Proletariat Essay2151 Words à |à 9 Pages Adam Smith and Karl Marx both examine the capitalist mode of production as an issue of central theoretical concern. I will be addressing many issues regarding capitalism from both theorists that will demonstrate the general theoretical orientation that each has towards the nature of capitalism and the roles of the capitalist class and the proletariat. This includes the moral character of the capitalist class, the tendency of capitalism towards crisis, the effects of the division of labour, and theRead MoreSmall Element, Big Difference: A comparison of Adam Smith and Karl Marxs view on labor in a capitalist society.1723 Words à |à 7 PagesAdam Smith and Karl Marx are both considered few of the most influential giants in social and economical history. When viewing their economical standpoints, it is not difficult to recognize the difference in ideas that they have regarding society. Adam Smith is an advocator for capitalism and the wealth that can be accumulated in it, while Karl Ma rx critiques on the flaws of capitalism and praises communism that will overthrow the capitalist society. However, both of them base their theories on theRead MoreKarl Marx and Adam Smith Essays1386 Words à |à 6 PagesKarl Marx and Adam Smith Karl Marx and Adam Smith wrote in the same time period ââ¬â during the industrial revolution, where the bourgeois had risen to power by oppressing and exploiting the proletariat. The term bourgeois refers to the people in the class of modern capitalists, owners of the means of social production and employers of wage labor. The proletarians are the people in the class of modern wage laborers who, having no means of production of their own, are reduced to selling their laborRead MoreThe Shaping Of The Modern World Essay1407 Words à |à 6 PagesShaping of the Modern World 10/31/16 ââ¬â¹Question #5: The Growth and dominance of Capitalism and the Industrial Revolution transformed the world. Explain the different positions and outlooks on capitalism and the Industrial Revolution taken by Adam Smith, Karl Marx, and Friedrich Engels. ââ¬â¹The growth, influence, and power of the world surrounds itself around capitalism and the Industrial Revolution. Capitalism is best described as the economic and political system where different countries trade. It isRead MoreHow Natural Harmony Was A Key Characteristic Of Economic Growth Through Capitalism1422 Words à |à 6 PagesThe works of both Adam Smith and Karl Marx have been highly influential on mainstream economics, and still hold precedence in global economic policy across the world. This essay will explore how natural harmony was a key characteristic of economic growth through capitalism, and how Marx believed this was in fact false as the edicts of capitalism were contradictory to its own goals. In the ââ¬ËWealth of Nationsââ¬â¢, Smith believed harmony could be achieved through self-interest and free market economicsRead MoreWhat Is Economics? What Role Does the Division of Labour Play in Defining This Subject Matter?880 Words à |à 4 PagesWhat is the subject matter of economics? What role does the ââ¬Å"division of labourâ⬠play in defining this subject matter? Quoting Michael Yates, ââ¬Å"The subject matter of economics is the production and distribution of outputâ⬠¦Ã¢â¬ (Yates, 2003). So what does this say to me? Simplifying, this says to me that Economics is a way of explaining the world. With studies dating as far back as Aristotleââ¬â¢s interest in the various forms of state, how can one ever fully understand the complexities of economic
Tuesday, May 5, 2020
Case Study of Operation Management in Coca Cola
Question: Discuss about case study of the Operation Management in Coca Cola. Answer: Introduction This report provides understanding of Coca Cola Companys marketing process which is a critical aspect of the overall operation and success of the company. It focuses on quality characteristics and performance indicators of selected marketing process which has lead to success of coca cola. This report also reveals information about the weak point of marketing process of coca cola and provides ways of overcoming these weak points. The report also discussed various quality control techniques like Pareto chart, Fish bone diagram, 5 whys technique, PDCA Cycle and check list technique to find out the root cause of ineffective marketing strategies, so that proper steps could be taken to remove the problem (Kracklauer et al., 2012). Observation, discussion and diagrams Selection of company and activity that are linked to strategic goals: For this report Coca Cola Company is selected. A part from this, marketing activity or process of company is selected because; this activity is helpful in achieving strategic goals to company. Significance of marketing process in achieving organizational goals: Marketing process is helpful in achieving the organizational goals. Through the use of marketing strategy, an organization can create an image in the mind of customers. It influences customers for the purchasing the products. This increase the sales of the company and company achieve its short and long term goals (Ferrell, 2013). A part from this, coca cola has significantly focused on improving four Ps of its marketing mix such as price, product, place, and promotion (Anders, 2013). Importance of Marketing Activity in Creation of Customer Value: The customer value is the satisfaction of a customer needs after purchasing goods and its consumption. It is related to what amount customer pay for the receiving goods and services. According to Nijssen, (2013), customer value is the difference between what values customer gain from the use of goods and services and what is the cost of product purchasing. Marketing strategy of Coca Cola is effective to create value for customers (Pride, 2015). Through marketing efforts, Coca Cola informs customers about availability of low calorie beverage. This way, company creates value for health conscious customers. Company provides a symbol of recycle of bottles. This way, it creates value for environment. Quality Characteristics or Performance Indicators of Marketing Strategy: Segmentation, Targeting, Positioning: Segmentation helps the brand to divide the product in homogenous sub segments according to various demographic factors like age, occupation, lifestyle etc. Coca Cola has a marketing strategy, which doesnt target a specific segment. But, it adapts marketing strategy by developing new variants of product according to customer lifestyle. Coca cola has a product diet cola for calorie conscious people. Coca Cola also uses niche targeting strategies in order to capture the market, which is not covered by competitors. Its product Cola is a most acceptable product among people and is famous worldwide. Diet cola is a product, which was launched to capitalize the niche market of people, who are diet conscious. Coca Cola uses competitive positioning strategy to be a first mover in comparison to its competitors (Ferrell and Hartline, 2013). 4 Ps OF Marketing: Product: The coca cola company has a wide range of beverage products in the world. These products are produced according to customer needs and wants. The main aim of this strategy is to provide high quality products to its customers and to create positive brand image. The products of coca cola have the high quality, so most of the customers purchase the coca cola products (Richter, 2012). A part from this, coca cola offers a contact and helpline number on its bottles for any complaint and any suggestion. This way, company creates value for the customer through the care of customers problems. Along with this, the company has taken decision to make renewable and recyclable bottles. This indicates that company is highly dedicated towards customer value. Company also offers value to customers through increasing its product portfolio. The product portfolio of Coca Cola involves range of products including diet coke, 100% fruit juices, fruit drinks, water, energy drinks, tea and coffee etc (LaPlaca and Frank, 2011). Price: On the basis of available range of products, the company decides the price of product according to geographic and market segment. Coca Cola also decides the products price on the basis of the competitors products price. Mainly the companys focus is on availability of products at low price. Low pricing policy of the company influences customers for the purchasing products and thus it creates the customer value in market (Gbadamosi, et al. 2013). Coca Cola has a different pricing strategy for every sub brands and pricing strategy is based upon the competitors pricing policies. Place: Coca cola has marked its presence worldwide. The distribution followed by Coca cola is FMCG distribution network. Coca Cola has good business relations with local FMCG retailers as well as big hotels, restaurants and super markets. The effective products distribution systems of Coca cola provide the products to customer easily. For the purchasing the beverage products customer dont want to pay extra money in terms of transportation cost. Availability of product easily attracts the customers for the purchase and to give priority Coca Cola rather than other beverage brands (Anders, 2013). Thus, distribution strategy plays a significance role in creating customer value for the organization. Promotion: Coca cola company use the various marketing and promotional strategy for the reaching target audience for achieving strategic goals. Marketing strategy of company includes marketing tools as sales promotion, public relations, corporate social responsibility and customer direct marketing. These strategies are effective to create the positive brand image (Pride, 2015). A part from this, company increases its sales by the giving free samples and discounts coupon on the products. These tools attract the customer towards the brand. Furthermore, Coca cola use CSR strategy (Richter, 2012). This is also effective in creation of value in market (Gbadamosi et al., 2013). The Company adopts different kinds of advertising and promotional technique in order to capture the market. Coca cola mainly keeps it focus on value based advertising. Coca cola also uses CSR in its marketing strategy to directly relate with the emotional sentiments of the customer. It uses both pull and push strategy. It has various celebrities as its brand ambassador (West and Ibrahim, 2010). Sponsorship of Global Sports Events: The company has sponsored various events and this is a part of marketing strategy of Coca cola. Olympic Games, NASCAR are some of the main events, where the sponsorship is done by Coca cola. Due to sponsorship of such events, the brand catches the eye of various people in shorter time span (Bidgoli, 2010). One Brand Strategy: Coca cola implements One Brand strategy at a global level. This strategy places its different variants including Coca-Cola, Diet Coke, Coke Zero and Coke Life within single master brand. All the marketing strategies keep its focus on Coca Cola brand, and it does not create different personalities for different variants. One brand strategy helps to make choice easier and simpler (Boone and Kurtz, 2013). Causes of Variation in Result: Marketing Research Flaws: Coca cola may face variation or poor results in its marketing strategy, if the research is not conducted properly. Such type of incident has happened earlier with coca cola. It launched a new product and the original product was not marketed by company. Production of original product also stopped and this proved to be fatal. This new product was not liked by customers as taste. It is because marketing research of company for designing product was not effective. Branding also had symbolic significance to buyers. This all happened because of marketing research flaws (Kumar, 2013). Ineffective Distribution System: The company may also face variations in results due to ineffective distribution system. If the company does not have effective distribution system, then competitor take advantage of it and acquire its market segment. For effective distribution system, Coca Cola should considerably acquire more vending machines and vendors than its competitors. Proper channel of distribution should be followed by coca cola, if it wants to get positive results from its marketing strategy (Desbordes and Richelieu, 2012). Global Issues: While going global, the company should also consider factors like social, ethical, political, economical etc. One of the recent global issues faced by company is challenge to sale products in Iraq when it decided to expand in Iraq. People in Iraq do not buy the companys product because of the war against Iraq by USA. This resulted into huge losses to company. So, global issues also affect effectiveness of marketing strategy (West and Ibrahim, 2010). Ethical Issues: Company should also consider ethical issues while promoting the product. The ingredients used in manufacturing should be mentioned on the packaging. Recently some pesticides found in Coca cola, which was unethical. Because of this, company faced a huge downfall in its sale. So, ethical issues should be considered for effective marketing strategy (Schlegelmilch, 2016). Pareto Chart: A Pareto chart includes a column chart and line graph. It analyzes the problems and provide information about which problem have need to firstly focus. The outcomes of the Pareto chart is as below: The above Pareto chart shows that, 80% effect of problems comes from the 20% causes. It indicates that ineffective marketing research flaws and weakness of marketing elements are the major causes of the ineffective marketing outcomes. From analysis of Pareto chart, the effectiveness of marketing strategy can be done through focus on resolving two major causes (Duffuaa, 2015). Factors that Influence the Marketing Strategy: Following diagram depicts different factors that affect the marketing strategy of coca cola: Fish bone diagram analysis: The fish bone diagram is an effective tool of identifying the causes for a problem. This tool helps coca cola to identify factors that affect its marketing strategy (Shelly, 2011). Interpretation of diagram: The above diagram is discussed as below: Demographic factor: In Coca Cola, the age of customers is a factor that affects the advertising of company. The company advertises their products for the giving information to its customers. But, there are different laws and regulations in Arab countries which prohibit companies to advertise their products for the children. Along with this, company cannot advertise its products on children TV channels, because these products are not good for the health (Anders, 2013). Thus age of the customers influence to marketing strategy of coca cola. Economic Factors: The rate of inflation is not stable in country of trade than it affects the cost of production. Coca cola may face impact of inflation problems on demand of its products. High inflation in a country will affect effectiveness of marketing efforts negatively. It affects the purchasing power of customer (De Mooij, 2013). Natural Factor: Natural factors also affect the marketing strategy of coca cola. The coca cola company is trying to make environmental friendly packaging. Now companies are using petroleum and fossil fuels for the packaging, but Coca Cola is trying to make petroleum free packaging. This type of innovation will be helpful to improve brand image (Parente, 2014). Moreover, this innovation helps the marketing strategy for influencing to customer for the purchasing products. Cultural Factor: In the world there are more companies which are offering the similar products to customers. Through focus on factor values, festive, company may improve its marketing strategy. This will increase acceptance of its products (Lamb, 2012). Political Factor: The political factors also influence the marketing strategy of coca cola. The government makes different rules and regulations for the company. Coca cola make its advertisements and promote their product as non-alcoholic beverage product (Anders, 2013). Moreover, the products of the company are monitored by the different health authorities and government. These rules and regulations influence the company operations. Technological Factor: Coca Cola Company has a partnership with a music company Spotify that provides music on the customer demand. This music performs large part in marketing strategy. Apart from this, coca cola and spotify provides a music service to its customers for the connecting to others customers around world that love this type of music (Turnbull, 2013). Thus technological factor effectively influence to marketing strategy of coca cola. Whys Technique: Problem: Common causes of variation or poor quality in marketing strategy result of Coca cola. There are global issues, which are faced by company while going global. There are marketing research flaws in company. The company did not conduct a well defined research. The company does not form proper questionnaires with open ended questions. The company does not have competent research team (Goetsch and Davis, 2013). Other Tools for the Quality which May be Relevant for the Coca Cola: There are some other tools that are available for assessing quality of marketing strategy of coca cola such as cause and effect diagram, check sheet, control chart, histogram, Pareto chart, scatter diagram, and stratification technique (Alkhafaji, 2013). Check sheet technique: A check sheet is a document containing key requisites of a particular thing. Check list designed for marketing strategy of Coca Cola is as below: (Source: Exhibit 1) Key elements to improve marketing strategy: Focus on Extensive Distribution System: Coca cola can adopt an extensive distribution system, as part of its marketing strategy. Due to this distribution system, the product will be available at every retailer. This will result in increase in sales (Merrill, 2015). Collaborative customer relationship: Coca Cola should always create value advertisement for its customer so that the emotional sentiments of customer are not harmed. Company can follow concept of CSR in advertisement to create sense towards social responsibility. Coca cola should also create advertisement according to the lifestyle of the customers. This can lead to collaborative customer relationship that is necessary for company growth (Blythe, 2013). PDCA Cycle for Strong Brand Image: Plan- Under this stage, company should focus on effective planning of different design elements in marketing strategy (Mooij, 2010). Do- Under this stage, company should advertise its products through right channels. This helps the company to communicate emotional message to customers and this leads to drivers like brand loyalty, customer engagement and repeatedly purchase. Build a strategic brand division that effectively communicates brand (Lamb et al., 2011). Check- Company also needs to evaluate presence of different elements of an effective marketing strategy in its marketing plan (Holt and Cameron, 2010). Act- Once the quality check procedure has done, company should start initiation on it (Anders, 2013). Conclusion: Multinational companies need to maintain high levels of profit in order to build competitive advantage and strong brand image. Coca-Cola needs to continuously work on building its brand image through effective advertising, and effective promotion (Proctor, 2014). The Company requires improving their marketing research flaws and adopting effective distribution system for consistent expansion and development of its brand name. Recommendation: On the basis of report conclusion, following recommendation can be offered to coca cola Company needs to promote its brand through the use of creative slogans and music services worldwide. Company needs to use word of mouth marketing strategy for influence to customers. For the crating customer value, company should to focus on promotion of corporate social responsibility and public relations. Top management of the company should design marketing plan in ethical manner Coca colas distribution channel is mostly through retailers, rather it should focus on distribution through pubs, restaurant like its competitors do. Reference: Alkhafaji, A. and Nelson, R.A. (2013) Strategic Management. Routledge, 2013 Anders, J. (2013) Coca-Colas Marketing Strategy: An Analysis of Price, Product and Communication. Germany: GRIN Verlag. Bidgoli, H. (2010) The Handbook of Technology Management, Supply Chain Management, Marketing and Advertising, and Global Management. USA: John Wiley Sons. Blythe, J. (2013) Principles and Practice of Marketing. USA: SAGE. Boone, L. E. and Kurtz, D. L. (2013) Contemporary Marketing. USA: Cengage Learning. De Mooij, M. 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